Have you heard of Xiaomi smartphones? Probably not. The reason for this is that Xiaomi is a Chinese smartphone company which is relatively unknown in the UK. However this looks set to change as Xiaomi have purchased 1500 Microsoft patents indicating that Xiaomi plans to expand its smartphone sales and enter into new markets.
Xiaomi are the world’s fourth largest smartphone maker and hold the Guinness World Record for smartphone sales. In 2015 Xiaomi sold over 2.1 million smartphones during a 12 hour flash sale to mark the company’s 5th birthday.
What You Need To Know About Xiaomi
Xiaomi smartphones are incredibly similar to iPhones and Xiaomi are known as ‘the Apple of China’. Xiaomi's CEO Lei Jun recently dismissed accusations that the company duplicates Apple products and claimed that Xiaomi smartphones were actually better than the iPhone saying; ‘The Mi Note is lighter, thinner and shorter than the iPhone 6 Plus but our screen is larger’.
Xiaomi smartphones are available in the UK but only from specialist online retailers such as OneTech Gadgets. Xiaomi's affordable smartphones have taken China, India and other developing countries by storm.
Xiaomi recently purchased 1500 Microsoft patents. This deal indicates that Xiaomi have set their sights on expanding into new markets. The US may be one of the markets that Xiaomi is planning to enter as Xiaomi recently launched their first product in the US. This is an android TV set-top box.
The patent deal between Xiaomi and Microsoft will benefit both companies. Microsoft have faced frequent anti-trust issues in China over their software bundles and Xiaomi will find it easier to enter new markets and gain regulator approval as holders of intellectual property rights. Microsoft and Xiaomi also signed a cross licensing agreement as part of the deal.
Xiaomi was founded in 2010 and quickly went on to become one of the world’s largest smartphone makers. Xiaomi’s success is largely due to the company’s commitment to producing exciting yet affordable smartphones which are packed with features that are usually only found on high end devices.
Xiaomi are able to sell their smartphones at affordable prices by relying on their army of Mi-Fans to do their marketing for them. Xiaomi do not spend a fortune advertising their products, unlike other smartphone giants. Xiaomi have a huge amount of loyal fans who spread the word for them instead. Mi-Fans are rewarded for their loyalty with events and special offers.
Xiaomi’s best selling smartphones include the Xiaomi Redmi Note 2. The Redmi Note 2 sold 800,000 units in just 12 hours when it was launched and went on to sell 1.5 million units. The Redmi Note 2 is an ultra slim, dual SIM android smartphone with a full HD display. The 5.5 inch Redmi note 2 is powered by a 3600 mAh battery and technology which lowers power consumption. The Remi Note 2 has a 13 MP rear camera plus a selfie camera.
Xiaomi Redmi Note 4G is an exciting android smartphone which connects to 4G LTE networks. The Redmi Note 4G delivers exceptionally fast surfing and streaming as well as an exceptional gaming experience. Download speeds on the Redmi Note 4G are up to 150 Mbps. This is the perfect android smartphone for multi tasking and watching HD videos. The Redmi note 4G boasts a Qualcomm Snapdragon processor along with battery saving technology. Users can expect around 14 hours of internet browsing from a full charge. The Redmi note 4G has a 13 MP rear-facing camera plus a 5 MP selfie camera.
OneTech Gadgets are the UK’s leading retailer of Xiaomi smartphones and all Xiaomi smartphones sold by OneTech Gadgets come with a full manufacturer’s warranty.
To take a look at OneTech Gadgets range of Xiaomi smartphones click here. To view OneTech Gadgets exciting range of android smart phones click here
